Samsung Launches Galaxy Z Fold8 Series and New Galaxy Watches

Samsung Electronics Co., Ltd. has officially introduced its new Galaxy Z series and Galaxy Watch lineup, with products starting to become available globally as of 7 August 2026. The devices include the Galaxy Z Fold8 Ultra, Galaxy Z Fold8, Galaxy Z Flip8, Galaxy Watch Ultra2, and Galaxy Watch9. Initial sales will commence in select markets and will escalate worldwide over time.

The launch has generated considerable excitement, with pre-orders surpassing the previous generation by over 30%. Among the Galaxy Z Fold8 and Galaxy Z Fold8 Ultra models, Graphite proved to be the most popular colour choice, while Pink led the pre-orders for the Galaxy Z Flip8. Unique colours such as Green Shadow, Pistachio, and Mint were particularly favoured by younger customers aged 15 to 34 who ordered through Samsung's official website.

Three Unique Experiences in the New Galaxy Z Series

Samsung’s new Galaxy Z series is designed to offer three distinct foldable experiences, reflecting seven generations of advancements in foldable technology.

The Galaxy Z Fold8 is crafted to accommodate a variety of daily activities. It features a display ratio tailored for quick tasks, such as messaging and browsing, on its wider cover screen, alongside a 4:3 ratio main display designed for immersive activities like reading or gaming. The device, weighing only 201 grams, is heralded as Samsung’s lightest Galaxy Z Fold yet, thanks in part to its innovative Flex Titanium technology that enhances durability.

The Galaxy Z Fold8 Ultra aims to meet the needs of professional users by integrating advanced multitasking capabilities and camera features. With a spacious 8-inch main display, it supports demanding workflows. The device boasts a 200 MP main camera equipped with High Dynamic Range capabilities, facilitating superior image quality, while a new 50 MP ultra-wide camera provides added flexibility for diverse photography needs.

The Galaxy Z Flip8 stands out with its sleek design, promoting spontaneous interactions. Its revamped FlexWindow places apps and information for quick access directly on the cover screen. Users can interact with the device through Gemini, which allows for seamless task management using voice commands or key activations.

New Health Solutions with Galaxy Watch Ultra2 and Watch9

The Galaxy Watch Ultra2 and Galaxy Watch9 integrate health management features, empowering users to better understand and analyse their daily health metrics. Both devices are powered by the Snapdragon Wear® Elite platform, designed for continuous health tracking and improved battery performance.

The Galaxy Watch Ultra2 caters to outdoor enthusiasts, featuring a robust 47 mm size, shock-resistant titanium, and various dedicated sports tracking modes. With an 800 mAh battery, it supports long usage periods required for outdoor activities. Meanwhile, the Galaxy Watch9 targets everyday health-conscious users, available in 40 mm and 44 mm sizes, providing features that encourage consistency in physical activity and sleep monitoring.

Enhanced Migration Experience with Smart Switch

Samsung's updated Smart Switch feature simplifies the transition for users switching to Galaxy devices. iOS users can now transfer data wirelessly by scanning a QR code, without needing to download extra apps. The Smart Switch tool facilitates the transfer of various types of data, including passwords and call history.

Overall Availability and Market Launch

Beginning 7 August 2026, the new Galaxy Z Fold8 Ultra, Galaxy Z Fold8, Galaxy Z Flip8, as well as the Galaxy Watch Ultra2 and Watch9, will be available through multiple channels, including retailers, Samsung's official website, and Samsung Experience Stores. The distinct colour options available for the devices aim to appeal to a diverse range of users, highlighting Samsung's commitment to innovation in design and technology.